Position Overview
This is a full-time on-site role for a Content Writer in Karachi. The Content Writer will be responsible for creating and editing web content, developing content strategies, conducting research, writing, and proofreading. They will also work collaboratively with other teams to develop engaging content for different platforms.
Responsibilities
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Research, write, edit, and proofread content for various channels, ensuring accuracy, clarity, and consistency.
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Develop content strategies and plans to support marketing and communication objectives.
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Create compelling and engaging content that resonates with target audiences and drives engagement and conversions.
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Collaborate with cross-functional teams, including marketing, design, and product development, to brainstorm ideas and execute content initiatives.
- Conduct keyword research and optimize content for search engines (SEO) to improve visibility and ranking.
- Stay up to date with industry trends, best practices, and emerging technologies to inform content creation and strategy.
- Manage content calendars, deadlines, and workflows to ensure timely delivery of content assets.
- Use analytics and performance metrics to evaluate the effectiveness of content and make data-driven decisions for optimization.
- Adapt content style and tone to suit different platforms, audiences, and brand guidelines.
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Contribute to the development and maintenance of brand voice, tone, and style guidelines.
Must Have
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Web Content Writing and Writing skills.
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Experience in developing content strategies and conducting research.
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Proofreading and Editing skills.
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Strong grasp of grammar and style.
- Excellent communication and team working skills.
- Attention to detail and ability to manage multiple projects.
- Understanding of SEO and digital marketing principles.
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Bachelor's degree in English, Journalism, Communications, or related field.
Nice to have
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Experience in technology or design industry is a plus.
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Experience with CMS, HTML, and CSS is a plus.
- Familiarity with graphic design tools like Adobe Photoshop or Canva for creating visual content.
- Experience in content promotion and distribution, including social media marketing and email campaigns.
- Understanding of content analytics and ability to use data to inform content strategy and optimization efforts.
What's great in the job?
- Great team of smart people, in a friendly and open culture
- No dumb managers, no stupid tools to use, no rigid working hours
- No waste of time in enterprise processes, real responsibilities and autonomy
- Expand your knowledge of various business industries
- Create content that will help our users on a daily basis
- Real responsibilities and challenges in a fast evolving company
